How It Works
The Capacity Build
From Body of Work to Amplified Output
The Capacity Build is the five-stage process that turns your business into one AI can amplify. It starts with the body of work scattered across your Slack threads, emails, Google docs, slide decks, voice memos, and meeting transcripts, and captures the actions your business takes going forward: meetings, client deliverables, content you create. Each stage adds to what AI can draw from. What AI can draw from determines what AI can amplify.
Audit
See your body of work clearly, and what it will take to activate it.
The Audit starts with where your files live and what they are. Format, organization, and location determine whether AI can work with your content at all. Before anything gets built, we inventory what you have, what format it's in, and what needs to be converted, renamed, organized, or restructured for AI.
Read the AI Business Audit guide →A clear inventory of your body of work: what's AI-ready as-is, what needs restructuring, and what it will take to activate it.
Prepare
Restructure your files into formats AI can read.
Discernia reformats your existing proposals, reports, processes, and client documents into the format AI can read and amplify. The content stays the same; the format changes. Format determines what AI can do with your content and what it costs to do it. A PDF is more expensive to process than a markdown file. A spreadsheet costs more than a CSV. The native AI format runs faster, costs a fraction to query, and lets AI work with far more of your business in a single pass.
Your existing body of work, restructured into AI-ready formats, ready to load into your capacity layer.
Capture
Build workflows so every future action feeds the layer.
Going forward, your client engagements, deliverables, and projects all generate artifacts that feed the layer. Workflows make the capture automatic. Your business starts producing work that compounds instead of work that evaporates.
Workflows that capture your business output in real time, so your capacity layer grows with every action your business takes.
Activate
Generate output from your capacity layer.
With your capacity layer built, AI has what it needs to amplify your body of work. Proposals from your emails and sales calls. Analyses grounded in your customer calls, user interviews, and sales conversations, extracting themes, sentiment shifts, feature requests, and pain points across hundreds of your business's artifacts.
Authentic business assets generated from your capacity layer, grounded in your body of work.
Compound
Each cycle, the scope grows, the workflow sharpens, the layer compounds.
Each artifact added increases the value of every other artifact in the layer. Each engagement produces two things: the work, and the workflow that produced it. The next engagement runs that workflow and builds on it.
A capacity layer that grows stronger with every cycle, because each new artifact multiplies what every other artifact in it can do.
Investment
Fixed Price Per Stage
Every engagement starts with a one-time $3,000 Setup fee. After that, each stage is a fixed price, whether it takes three days or three weeks. Most clients move through all five stages in order. Some engage only the stages they need. Either way works.
| Stage | Investment | Approx. time |
|---|---|---|
| Audit | $1,500 | 1–2 weeks |
| Prepare | $1,500 | 2–4 weeks |
| Capture | $1,500 | 2–4 weeks |
| Activate | $1,500 | 3–4 weeks |
| Compound | $1,500 | 2–4 weeks |
Every engagement includes a one-time $3,000 Setup fee, regardless of which stage you start with. Setup covers onboarding, system access, and the foundation every subsequent stage builds on, designed specifically for your business, because no two capacity layers start from the same place.
After Compound is delivered, ongoing monthly support is available at $500/month. This keeps the layer maintained, current, and growing as your business does. No long-term commitment.
When it ends
Built to Leave You Self-Sufficient
The goal is to make your business self-sufficient with AI. When your engagement ends, you have everything you need to make AI work for you: your capacity layer, your converted files, your recorded sessions, and the workflows we built together.
If you still need Discernia's support, we're happy to keep working with you. Some clients do.
Next step
Thirty Minutes With Jason
We talk through your business's body of work, what AI hasn't done with it, and whether the Capacity Build is the right fit. If it is, you'll know. If it isn't, you'll know that too. Most people leave with something to act on either way.
Book a Discovery